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BA (Hons) Marketing Management - 36 months

London School of International Business
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Course Details

 |  Course code:BA-H-M-36

Our BA (Hons) Marketing Management program is designed to equip students with the skills and knowledge needed to excel in the dynamic field of marketing. Over 36 months, students will learn about consumer behavior, market research, branding, and digital marketing strategies. With a focus on practical experience and industry-relevant projects, graduates will be well-prepared for a successful career in marketing. Join us and kickstart your journey towards becoming a marketing expert!

About BA (Hons) Marketing Management - 36 months

Are you interested in pursuing a career in marketing? Look no further than our BA (Hons) Marketing Management course, designed to equip you with the skills and knowledge needed to excel in the dynamic world of marketing. Over the course of 36 months, you will delve into key marketing concepts, consumer behavior, market research, branding, digital marketing, and more.

Our program is tailored to meet the demands of the ever-evolving marketing industry, ensuring that you graduate with a competitive edge. You will have the opportunity to work on real-world marketing projects, gaining practical experience and building a strong portfolio to impress potential employers.

Upon completion of the course, you will be well-prepared to pursue a variety of marketing roles, such as marketing manager, brand manager, digital marketing specialist, and more. Join us and kickstart your career in marketing today!

Who is this course for?:
The BA (Hons) Marketing Management - 36 months program is designed for individuals who are interested in pursuing a career in marketing and management. The target audience for this program includes: 1. Students who have a passion for marketing and want to develop their skills in areas such as market research, consumer behavior, branding, and digital marketing. 2. Working professionals who are looking to enhance their knowledge and expertise in marketing management to advance their careers. 3. Entrepreneurs who want to gain a deeper understanding of marketing strategies and techniques to grow their businesses. Below is a table highlighting the key target audience for the BA (Hons) Marketing Management - 36 months program:
Target Audience Description
Students Individuals with a passion for marketing and a desire to develop their skills in various marketing areas.
Working Professionals Professionals seeking to enhance their knowledge and expertise in marketing management to advance their careers.
Entrepreneurs Business owners looking to gain a deeper understanding of marketing strategies and techniques to grow their businesses.
Overall, the BA (Hons) Marketing Management - 36 months program caters to individuals who are passionate about marketing and are looking to build a successful career in the field. Career path:
Career Roles for BA (Hons) Marketing Management - 36 months The BA (Hons) Marketing Management course prepares students for a variety of roles in the marketing industry. With a focus on developing strategic marketing skills, market research, consumer behavior, and digital marketing techniques, graduates are equipped to excel in the fast-paced world of marketing. Below are some of the potential career roles and their average salaries in GBP £, EUR €, and USD $:
Career Role Average Salary (GBP £) Average Salary (EUR €) Average Salary (USD $)
Marketing Manager £45,000 €50,000 $60,000
Digital Marketing Specialist £35,000 €40,000 $50,000
Market Research Analyst £30,000 €35,000 $40,000
Brand Manager £40,000 €45,000 $55,000
Duration

The programme is available in 2 duration modes:

Course delivery: Online Entry requirements:
Course content
Module Description
Marketing Principles Introduction to basic marketing concepts and principles.
Consumer Behavior Understanding consumer behavior and its impact on marketing strategies.
Market Research Learning how to conduct market research and analyze data for marketing purposes.
Digital Marketing Exploring the world of digital marketing including social media, SEO, and email marketing.
Brand Management Understanding the importance of branding and how to manage and build a brand.
Marketing Strategy Developing effective marketing strategies for different target markets.
International Marketing Exploring the challenges and opportunities of marketing on a global scale.
Marketing Communications Learning how to effectively communicate marketing messages to target audiences.
Assessment: Assessment is via assignment submission
Fee structure
Fee payment plans
24 Months programme
Stage 1 Fee GBP £3800
● Payment option (a) - GBP £380 x 10 monthly instalments
● Payment option (b) - GBP £1266 x 3 quarterly instalments
● Payment option (c) - GBP £3610 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)

Stage 2 Fee GBP £4900 is payable directly to the university

36 Months programme
Stage 1 Fee GBP £2800
● Payment option (a) - GBP £116 x 24 monthly instalments
● Payment option (b) - GBP £466 x 6 quarterly instalments
● Payment option (c) - GBP £700 x 4 half yearly instalments
● Payment option (d) - GBP £2660 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)

Stage 2 Fee GBP £4900 is payable directly to the university
Accreditation
Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 5 Diploma in Business Management. The total credits earned will be 120 credits.

Stage 2 (Delivered by the University)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the BA (Hons) Marketing Management degree. The stage 2 is delivered via distance learning by faculties from the University. The total credits earned will be 120 credits.
Key facts

The BA (Hons) Marketing Management - 36 months program is designed to provide students with a comprehensive understanding of marketing principles and practices. This three-year course covers a wide range of topics including consumer behavior, market research, branding, digital marketing, and strategic marketing management. Here are some crucial facts about the BA (Hons) Marketing Management - 36 months program:

Duration 3 years (36 months)
Course Type Full-time
Location On-campus
Modules Consumer Behavior, Market Research, Branding, Digital Marketing, Strategic Marketing Management, etc.
Career Opportunities Marketing Manager, Brand Manager, Market Research Analyst, Digital Marketing Specialist, etc.


Why this course?

A BA (Hons) in Marketing Management is essential for individuals looking to pursue a career in the dynamic field of marketing. This 36-month program provides students with a comprehensive understanding of marketing principles, consumer behavior, market research, branding, and digital marketing strategies. Here is a breakdown of the key benefits of pursuing a BA (Hons) in Marketing Management - 36 months:

Benefits Description
1. Industry-Relevant Curriculum Gain knowledge and skills that are directly applicable to the current marketing landscape.
2. Practical Experience Opportunities for internships and real-world projects to apply theoretical concepts.
3. Networking Opportunities Connect with industry professionals and build a strong professional network.
4. Career Advancement Enhance your job prospects and open doors to various marketing roles.
5. Specialization Options Choose from a range of elective courses to tailor your degree to your interests.
Overall, a BA (Hons) in Marketing Management - 36 months is a valuable investment in your future career in marketing. It equips you with the knowledge, skills, and experience needed to succeed in this competitive industry.