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Level 2 Award in Principles of Digital Marketing Platforms (QCF)

London School of Planning and Management
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Course Details

Credits:5  |  Course code:L2-APDMP-IA1
The Level 2 Award in Principles of Digital Marketing Platforms (QCF) is a comprehensive course designed to provide learners with a solid foundation in digital marketing strategies and techniques. This qualification covers key topics such as social media marketing, search engine optimization, and content marketing. By completing this course, students will gain the skills and knowledge needed to excel in the fast-paced world of digital marketing. Sign up today to kickstart your career in this exciting field!

About Level 2 Award in Principles of Digital Marketing Platforms (QCF)

Are you looking to enhance your digital marketing skills and advance your career in the ever-evolving online landscape? Look no further than the Level 2 Award in Principles of Digital Marketing Platforms (QCF) course. This comprehensive program is designed to provide you with a solid foundation in the key principles of digital marketing platforms, equipping you with the knowledge and skills needed to succeed in this competitive field.

Throughout the course, you will learn about the various digital marketing platforms, including social media, search engine optimization (SEO), email marketing, and more. You will also gain an understanding of how to create effective digital marketing strategies, analyze data to measure success, and optimize campaigns for maximum results.

By completing this course, you will be well-prepared to pursue a career in digital marketing or take your current role to the next level. Whether you are a marketing professional looking to expand your skill set or a business owner seeking to improve your online presence, the Level 2 Award in Principles of Digital Marketing Platforms (QCF) is the perfect choice for you.

Don't miss this opportunity to boost your digital marketing knowledge and stand out in the competitive job market. Enroll in the Level 2 Award in Principles of Digital Marketing Platforms (QCF) course today and take the first step towards a successful career in digital marketing!

Who is this course for?:
The Level 2 Award in Principles of Digital Marketing Platforms (QCF) is designed for individuals who are interested in gaining a foundational understanding of digital marketing platforms. This qualification covers key principles and practices of digital marketing, including social media, email marketing, content marketing, and search engine optimization. The target audience for this qualification includes: - Marketing professionals looking to enhance their digital marketing skills - Small business owners seeking to improve their online presence - Students interested in pursuing a career in digital marketing - Individuals looking to upskill or reskill in the field of digital marketing Below is a table summarizing the target audience for the Level 2 Award in Principles of Digital Marketing Platforms (QCF):
Target Audience Description
Marketing Professionals Individuals looking to enhance their digital marketing skills
Small Business Owners Entrepreneurs seeking to improve their online presence
Students Those interested in pursuing a career in digital marketing
Individuals People looking to upskill or reskill in digital marketing
Career path:

Career Roles for Level 2 Award in Principles of Digital Marketing Platforms (QCF)

Upon completion of the Level 2 Award in Principles of Digital Marketing Platforms (QCF), individuals can pursue various career roles in the digital marketing industry. Here are some SEO-optimized career roles along with their average salaries in GBP £, EUR €, and USD $:

Career Role Average Salary (GBP £) Average Salary (EUR €) Average Salary (USD $)
Digital Marketing Specialist £25,000 €28,000 $32,000
Social Media Manager £30,000 €33,600 $38,400
SEO Specialist £28,000 €31,360 $35,840
Content Marketing Manager £32,000 €35,840 $40,960
Duration

The programme is available in 2 duration modes:

Course delivery: Online Entry requirements:
Course content
Module Description
Module 1: Introduction to Digital Marketing Platforms This module covers the basics of digital marketing platforms, including social media, search engines, and email marketing.
Module 2: Understanding SEO and SEM In this module, students will learn about search engine optimization (SEO) and search engine marketing (SEM) techniques.
Module 3: Social Media Marketing This module focuses on using social media platforms for marketing purposes, including content creation and engagement strategies.
Module 4: Email Marketing Students will learn how to create effective email marketing campaigns and analyze their performance in this module.
Module 5: Analytics and Reporting This module covers the importance of analytics in digital marketing and how to use data to optimize marketing strategies.
Assessment: Assessment is via assignment submission
Fee structure
Fee payment plans
6 months programme
● Payment option (a): GBP £433 x 3 monthly instalments
● Payment option (b): GBP £1234 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)

9 months programme
● Payment option (c): GBP £199 x 5 monthly instalments
● Payment option (d): GBP £499 x 2 quarterly instalments
● Payment option (e): GBP £949 x 1 instalment (We offer 5% bursary on total fee for students opting to pay in full)
Accreditation
The qualification is delivered by London School of Planning and Management (LSPM) and it is awarded by Innovate Awarding, an Ofqual-regulated Awarding Body. All of the qualifications are listed on the Ofqual register.
Key facts

The Level 2 Award in Principles of Digital Marketing Platforms (QCF) is a qualification designed to provide learners with a comprehensive understanding of digital marketing platforms and their principles. This course covers a range of topics including social media marketing, search engine optimization, email marketing, and content marketing. Here are some crucial facts about the Level 2 Award in Principles of Digital Marketing Platforms (QCF): - Duration: 12 weeks - Level: 2 - Credits: 6 - Assessment: Portfolio of evidence - Qualification number: 601/8399/1 - Cost: £500 Below is a table summarizing the key details of the Level 2 Award in Principles of Digital Marketing Platforms (QCF):

Duration Level Credits Assessment Qualification number Cost
12 weeks 2 6 Portfolio of evidence 601/8399/1 £500


Why this course?

The Level 2 Award in Principles of Digital Marketing Platforms (QCF) is essential for individuals looking to enhance their knowledge and skills in the field of digital marketing. This qualification provides a solid foundation in understanding the key principles and practices of digital marketing platforms, which are crucial for success in today's competitive business environment. Here is a breakdown of the key benefits of obtaining the Level 2 Award in Principles of Digital Marketing Platforms (QCF):

Benefits Description
Enhanced Knowledge Gain a comprehensive understanding of digital marketing platforms, including social media, email marketing, and content marketing.
Improved Skills Develop practical skills in using digital marketing tools and techniques to create effective marketing campaigns.
Career Advancement Enhance your career prospects by demonstrating your expertise in digital marketing platforms to potential employers.
Industry Recognition Obtain a recognized qualification that validates your knowledge and skills in digital marketing platforms.
Overall, the Level 2 Award in Principles of Digital Marketing Platforms (QCF) is a valuable qualification that can help individuals stand out in the competitive field of digital marketing and advance their careers.