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MBA with Diploma in Strategic Marketing - 18 months


Course Details

 |  Course code:MBADSM-18

Our 18-month MBA with Diploma in Strategic Marketing program is designed to equip you with the skills and knowledge needed to excel in the competitive world of marketing. With a focus on strategic planning, market research, and consumer behavior, you will graduate ready to lead marketing initiatives and drive business growth. Join us and take your career to the next level!

About MBA with Diploma in Strategic Marketing - 18 months

Enhance your career prospects with our MBA program with a Diploma in Strategic Marketing. This 18-month course is designed to equip you with the skills and knowledge needed to excel in the competitive world of business and marketing.

Our comprehensive curriculum covers a wide range of topics, including marketing strategy, consumer behavior, brand management, and digital marketing. You will also have the opportunity to work on real-world projects and case studies, allowing you to apply your learning in a practical setting.

Upon completion of the program, you will have a deep understanding of marketing principles and strategies, as well as the ability to develop and implement effective marketing campaigns. This will make you a valuable asset to any organization looking to drive growth and increase market share.

Whether you are looking to advance your career in marketing or transition into a new field, our MBA with a Diploma in Strategic Marketing will provide you with the tools and knowledge you need to succeed. Enroll today and take the first step towards a rewarding and fulfilling career in marketing.

Who is this course for?:
The MBA with Diploma in Strategic Marketing - 18 months program is designed for individuals who are looking to advance their career in the field of marketing and gain a deeper understanding of strategic marketing principles. This program is ideal for professionals who are currently working in marketing roles and are looking to enhance their skills and knowledge in order to take on more senior positions within their organizations. The target audience for this program includes: 1. Marketing Managers: Individuals who are currently working as marketing managers and are looking to further develop their strategic marketing skills in order to drive business growth and success. 2. Marketing Executives: Professionals who are working in marketing roles and are looking to advance their careers by gaining a deeper understanding of strategic marketing concepts and techniques. 3. Business Owners: Entrepreneurs and business owners who are looking to improve their marketing strategies and tactics in order to grow their businesses and increase their market share. 4. Marketing Consultants: Individuals who are working as marketing consultants and are looking to enhance their expertise in strategic marketing in order to better serve their clients and drive results. 5. Recent Graduates: Graduates who have recently completed their undergraduate studies in marketing or a related field and are looking to further their education and skills in order to kickstart their careers in the marketing industry.
Target Audience Description
Marketing Managers Professionals looking to enhance their strategic marketing skills
Marketing Executives Individuals seeking to advance their marketing careers
Business Owners Entrepreneurs looking to improve their marketing strategies
Marketing Consultants Professionals seeking to enhance their expertise in strategic marketing
Recent Graduates Graduates looking to kickstart their careers in marketing
Career path:
Career Roles for MBA with Diploma in Strategic Marketing - 18 months The MBA with Diploma in Strategic Marketing program prepares students for a variety of career roles in the field of marketing and business management. Graduates of this program are equipped with the knowledge and skills necessary to excel in roles such as Marketing Manager, Brand Manager, Product Manager, Market Research Analyst, and more. Below is a table showcasing the average annual salaries for these career roles in GBP £, EUR €, and USD $: | Career Role | GBP £ | EUR € | USD $ | |----------------------|------------|------------|------------| | Marketing Manager | £50,000 | €55,000 | $65,000 | | Brand Manager | £45,000 | €50,000 | $60,000 | | Product Manager | £55,000 | €60,000 | $70,000 | | Market Research Analyst | £40,000 | €45,000 | $55,000 | With the skills and knowledge gained from the MBA with Diploma in Strategic Marketing program, graduates can expect to pursue rewarding careers in the dynamic and competitive field of marketing. Duration

The programme is available in 2 duration modes:

Course delivery: Online Entry requirements:

Course content
Module Description
1. Marketing Fundamentals Introduction to basic marketing concepts, market research, consumer behavior, and marketing strategies.
2. Strategic Marketing Planning Developing marketing plans, setting objectives, analyzing competition, and creating effective marketing strategies.
3. Brand Management Building and managing strong brands, brand positioning, brand equity, and brand communication.
4. Digital Marketing Understanding digital marketing channels, social media marketing, SEO, SEM, and online advertising.
5. Marketing Analytics Using data analytics to measure marketing performance, track ROI, and make data-driven marketing decisions.
6. International Marketing Understanding global marketing trends, cultural differences, and developing international marketing strategies.
7. Strategic Management Strategic planning, competitive analysis, organizational goals, and strategic decision-making.

Assessment: Assessment is via assignment submission
Fee structure

Fee payment plans
18 Months programme
● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)

24 Months programme
● Payment option (a) - GBP £316 x 18 monthly instalments
● Payment option (b) - GBP £950 x 6 quarterly instalments
● Payment option (c) - GBP £1425 x 4 half yearly instalments
● Payment option (d) - GBP £5415 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)
Accreditation
Stage 1 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Coaching and Mentoring. Credits earned at this stage - 120 credits (60 ECTS).

Stage 2 (Delivered by LSIB):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Management and Leadership. Credits earned at this stage - 120 credits (60 ECTS).

Stage 3 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MBA degree. The stage 2 is delivered via distance learning by faculties from the University / awarding body. Credits earned at this stage - 60 credits (30 ECTS).
Key facts

The MBA with Diploma in Strategic Marketing - 18 months is a comprehensive program designed to equip students with the knowledge and skills needed to excel in the field of marketing. This program combines the core principles of an MBA with specialized training in strategic marketing, providing students with a well-rounded education that prepares them for leadership roles in the industry. Here are some crucial facts about the MBA with Diploma in Strategic Marketing - 18 months:

Duration 18 months
Core Subjects Marketing Management, Strategic Brand Management, Consumer Behavior, Market Research, Digital Marketing
Specialized Training Strategic Marketing Planning, Marketing Analytics, Product Development, Pricing Strategies
Career Opportunities Marketing Manager, Brand Manager, Product Manager, Market Research Analyst, Digital Marketing Specialist
Admission Requirements Bachelor's degree, GMAT/GRE scores, Work experience, Letters of recommendation, Statement of purpose


Why this course?

An MBA with a Diploma in Strategic Marketing - 18 months is a valuable combination that can significantly enhance your career prospects in the field of marketing. This program provides you with a strong foundation in business management principles while also equipping you with specialized knowledge and skills in strategic marketing. Here is a brief overview of the key benefits of pursuing an MBA with a Diploma in Strategic Marketing - 18 months: 1. Comprehensive Business Education: The MBA component of the program covers a wide range of business topics such as finance, operations, human resources, and strategy. This broad-based education provides you with a solid understanding of how businesses operate and how different functions within an organization are interconnected. 2. Specialized Marketing Skills: The Diploma in Strategic Marketing component of the program focuses specifically on marketing strategies, consumer behavior, market research, branding, and digital marketing. These specialized skills are essential for success in the competitive field of marketing. 3. Career Advancement: By completing this program, you will be well-equipped to pursue leadership roles in marketing departments, advertising agencies, consulting firms, or other related industries. Employers value candidates with both business acumen and marketing expertise, making you a highly desirable candidate for top positions. To further illustrate the benefits of pursuing an MBA with a Diploma in Strategic Marketing - 18 months, here is a comparison table highlighting the key differences between this program and a traditional MBA:

Aspect MBA with Diploma in Strategic Marketing - 18 months Traditional MBA
Duration 18 months 24-36 months
Focus Business management and strategic marketing General business education
Specialization Marketing strategies, consumer behavior, branding Varies depending on concentration
Career Opportunities Leadership roles in marketing departments, advertising agencies Varied roles in different industries
In conclusion, pursuing an MBA with a Diploma in Strategic Marketing - 18 months can provide you with a unique blend of business and marketing skills that are highly sought after in today's competitive job market. This program can open up a wide range of career opportunities and help you advance your career in the field of marketing.