MSc in Strategic Marketing (Top up)
London School of International Business
Course Details
MSc in Strategic Marketing (Top up): Elevate Your Marketing Career
Take your marketing career to the next level with our MSc in Strategic Marketing (Top up) program. This advanced course is designed to equip you with the latest marketing strategies and techniques to excel in today's competitive business landscape. Whether you're a marketing professional looking to enhance your skills or a recent graduate seeking specialized knowledge, this program will provide you with the tools you need to succeed.
Our curriculum covers a wide range of topics, including market research, brand management, digital marketing, and consumer behavior. You'll learn from industry experts and gain hands-on experience through real-world projects. With a focus on practical skills and strategic thinking, you'll be prepared to tackle the challenges of modern marketing and drive business growth.
Don't miss this opportunity to advance your career and become a marketing leader. Enroll in our MSc in Strategic Marketing (Top up) program today and take the first step towards a successful marketing career.
About MSc in Strategic Marketing (Top up)MSc in Strategic Marketing (Top up)
Looking to advance your career in marketing? Our MSc in Strategic Marketing (Top up) program is designed to equip you with the skills and knowledge needed to excel in the fast-paced world of marketing. This top-up course is perfect for professionals who already hold a relevant postgraduate qualification and want to specialize in strategic marketing.
Key Features:
- Develop a deep understanding of strategic marketing concepts and techniques
- Gain practical experience through real-world case studies and projects
- Enhance your analytical and critical thinking skills
- Learn from industry experts and experienced marketing professionals
- Flexible study options to fit around your work commitments
Curriculum:
Our comprehensive curriculum covers a wide range of topics, including market research, consumer behavior, branding, digital marketing, and more. You will also have the opportunity to specialize in areas such as social media marketing, international marketing, or marketing analytics.
Career Opportunities:
Upon completion of the program, you will be well-equipped to pursue a variety of roles in marketing, such as marketing manager, brand manager, digital marketing specialist, or market research analyst. Our graduates have gone on to work for top companies in various industries around the world.
Don't miss this opportunity to take your marketing career to the next level. Enroll in our MSc in Strategic Marketing (Top up) program today!
Who is this course for?:Target Audience for MSc in Strategic Marketing (Top up)
The MSc in Strategic Marketing (Top up) program is designed for individuals who have a keen interest in the field of marketing and are looking to advance their career in this dynamic industry. The target audience for this program includes:
| 1. Marketing Professionals | Individuals who are currently working in marketing roles and are seeking to enhance their knowledge and skills in strategic marketing to progress in their careers. |
|---|---|
| 2. Business Graduates | Recent graduates with a degree in business or related fields who are looking to specialize in marketing and gain a competitive edge in the job market. |
| 3. Career Changers | Professionals from non-marketing backgrounds who are interested in transitioning into marketing roles and require the necessary knowledge and qualifications. |
| 4. Entrepreneurs | Business owners and entrepreneurs who want to develop their marketing skills to effectively promote their products or services and grow their businesses. |
Overall, the MSc in Strategic Marketing (Top up) program caters to individuals who are passionate about marketing, eager to learn the latest trends and strategies in the field, and committed to advancing their careers in the competitive world of marketing.
Career path:Career Roles for MSc in Strategic Marketing (Top up)
Upon completion of the MSc in Strategic Marketing (Top up) program, graduates will be equipped with the knowledge and skills necessary to excel in various marketing roles across industries. Here are some potential career paths for graduates:
| Marketing Manager | Lead and oversee marketing campaigns, develop strategies to promote products or services, and analyze market trends to maximize profitability. |
|---|---|
| Brand Manager | Manage and enhance the reputation of a brand, develop brand strategies, and ensure brand consistency across all marketing channels. |
| Digital Marketing Specialist | Create and implement digital marketing campaigns, optimize online presence, and analyze digital data to drive customer engagement and conversion. |
| Market Research Analyst | Conduct market research, analyze consumer behavior, and provide insights to support marketing strategies and decision-making. |
| Product Manager | Develop and manage product strategies, oversee product development processes, and collaborate with cross-functional teams to bring products to market. |
These are just a few examples of the diverse career opportunities available to graduates of the MSc in Strategic Marketing (Top up) program. With a strong foundation in strategic marketing principles and practical skills, graduates are well-prepared to succeed in dynamic and competitive marketing environments.
DurationThe programme is available in 2 duration modes:
- 12 Months
- Any qualification at Level 7 or equivalent qualification OR;
- 5 years work experience
Course content
⚬ Module 1: Strategic Marketing Fundamentals Learn the core principles of strategic marketing, including market analysis, consumer behavior, and competitive positioning. Understand how to develop effective marketing strategies to drive business growth and success.
⚬ Module 2: Brand Management Explore the importance of branding in today's competitive marketplace. Learn how to build and manage strong brands that resonate with target audiences and create long-term value for organizations.
⚬ Module 3: Digital Marketing Strategies Discover the latest trends and best practices in digital marketing. Gain hands-on experience with tools and techniques for creating and implementing successful digital marketing campaigns.
⚬ Module 4: Marketing Analytics Master the art of data-driven decision-making in marketing. Learn how to analyze marketing data, measure campaign performance, and optimize marketing strategies for maximum ROI.
⚬ Module 5: International Marketing Gain insights into the complexities of marketing on a global scale. Explore cultural differences, market entry strategies, and international marketing tactics to expand your organization's reach.
⚬ Module 6: Strategic Marketing Planning Develop a comprehensive strategic marketing plan that aligns with organizational goals and objectives. Learn how to set clear objectives, identify target markets, and create actionable marketing strategies.
Assessment: Assessment is via assignment submission
Fee structure
- 12 Months - Accelerated mode @ GBP £4250
- - Standard mode @
Fee payment plans
12 Months programme
GBP £3000 advance + Balance GBP £1250 within 30 days
programme
GBP £4037.50 x 1 instalment (5% discount available if payment is made in full)
Accreditation
You will need 120 credits to gain top-up degree. You can use the credits earned to progress / Top up with Degree through a UK university and get MA in Education Management and Leadership.
The MSc in Strategic Marketing (Top up) is a postgraduate program designed for individuals looking to enhance their knowledge and skills in the field of marketing. This program is ideal for professionals who already have a background in marketing and are looking to further their education and career prospects. Key facts about the MSc in Strategic Marketing (Top up) include: 1. Curriculum: The program covers a wide range of topics including strategic marketing planning, consumer behavior, digital marketing, branding, and market research. Students will also have the opportunity to work on real-world marketing projects to gain practical experience. 2. Duration: The MSc in Strategic Marketing (Top up) typically takes one year to complete on a full-time basis. Part-time options may also be available for those who wish to study while working. 3. Accreditation: It is important to ensure that the program is accredited by a recognized accrediting body to ensure the quality and credibility of the qualification. 4. Career opportunities: Graduates of the MSc in Strategic Marketing (Top up) can pursue a variety of career paths in marketing, advertising, public relations, market research, and more. This program can help individuals advance their careers and open up new opportunities in the field. 5. Entry requirements: Applicants typically need a bachelor's degree in a related field and relevant work experience to be considered for the program. Some programs may also require applicants to submit letters of recommendation, a personal statement, and/or take an admissions test. Overall, the MSc in Strategic Marketing (Top up) is a valuable program for individuals looking to advance their careers in marketing. By focusing on key facts and providing valuable information, this document can help prospective students make an informed decision about pursuing this program.
An MSc in Strategic Marketing (Top up) is essential for professionals looking to advance their careers in the competitive field of marketing. This specialized program provides students with the knowledge and skills needed to develop and implement effective marketing strategies that drive business growth and success. One of the key reasons why pursuing an MSc in Strategic Marketing (Top up) is necessary is because it equips individuals with a deep understanding of consumer behavior, market trends, and competitive analysis. This knowledge is crucial for developing marketing campaigns that resonate with target audiences and drive engagement and conversions. Additionally, the program covers essential topics such as brand management, digital marketing, and marketing analytics, which are critical for staying ahead in today's rapidly evolving marketing landscape. By gaining expertise in these areas, graduates are better equipped to make data-driven decisions and optimize marketing efforts for maximum impact. Furthermore, earning an MSc in Strategic Marketing (Top up) demonstrates a commitment to professional development and continuous learning, which can enhance credibility and open up new career opportunities. Employers value candidates with advanced degrees in marketing, as they bring a higher level of expertise and strategic thinking to the table. Overall, investing in an MSc in Strategic Marketing (Top up) is a smart choice for professionals looking to excel in the field of marketing and stand out in a competitive job market. By gaining specialized knowledge and skills, graduates can position themselves as valuable assets to organizations and drive business growth through effective marketing strategies.