MSc in Strategic Marketing - 12 months
London School of Planning and Management
Course Details
The MSc in Strategic Marketing is a 12-month program designed to equip students with the skills and knowledge needed to excel in the dynamic field of marketing. This comprehensive course covers key areas such as market research, branding, digital marketing, and strategic planning. With a focus on practical application and real-world case studies, graduates will be well-prepared to drive business growth and success in today's competitive market. Apply now to take your marketing career to the next level. About MSc in Strategic Marketing - 12 months
Are you looking to advance your career in marketing and gain a competitive edge in the industry? Consider enrolling in our MSc in Strategic Marketing - 12 months program. This comprehensive course is designed to equip you with the knowledge and skills needed to excel in the fast-paced world of marketing.
Throughout the 12 months, you will delve into key marketing concepts, strategies, and techniques that are essential for success in today's dynamic marketplace. From market research and consumer behavior to brand management and digital marketing, you will gain a deep understanding of the latest trends and best practices in the field.
Our experienced faculty members will guide you through a blend of theoretical knowledge and practical applications, ensuring that you are well-prepared to tackle real-world marketing challenges. You will also have the opportunity to work on hands-on projects, collaborate with industry partners, and build a strong professional network.
Upon completion of the program, you will be equipped with the tools and expertise to drive growth, build brand awareness, and create impactful marketing campaigns. Whether you are a recent graduate or a seasoned marketing professional, our MSc in Strategic Marketing - 12 months program will help you take your career to the next level.
Who is this course for?:The MSc in Strategic Marketing - 12 months program is designed for individuals who are looking to advance their career in the field of marketing and gain specialized knowledge in strategic marketing techniques. The target audience for this program includes: 1. Marketing professionals looking to enhance their skills and knowledge in strategic marketing. 2. Recent graduates with a background in marketing or related fields who are looking to specialize in strategic marketing. 3. Business professionals who are looking to transition into a marketing role and want to develop a strong foundation in strategic marketing principles. Below is a table highlighting the key target audience for the MSc in Strategic Marketing - 12 months program:
| Target Audience | Description |
|---|---|
| Marketing Professionals | Individuals already working in the marketing field who want to specialize in strategic marketing techniques. |
| Recent Graduates | Individuals who have recently completed their studies in marketing or related fields and want to focus on strategic marketing. |
| Business Professionals | Professionals from other business areas looking to transition into marketing roles and build a strong foundation in strategic marketing. |
Career Roles for MSc in Strategic Marketing - 12 months
Upon completion of the MSc in Strategic Marketing program, graduates can pursue various career roles in the field of marketing. Here are some potential job opportunities along with their average salaries in GBP £, EUR €, and USD $:
| Career Role | Average Salary (GBP £) | Average Salary (EUR €) | Average Salary (USD $) |
|---|---|---|---|
| Marketing Manager | 50,000 | 58,000 | 65,000 |
| Brand Manager | 45,000 | 52,000 | 58,000 |
| Digital Marketing Specialist | 40,000 | 46,000 | 52,000 |
| Market Research Analyst | 35,000 | 40,000 | 45,000 |
The programme is available in 2 duration modes:
- 12 Months
- 18 Months
- This qualification is designed for learners who are typically aged 19 and above. OR;
- Bachelors degree or any qualification at Level 6
or
5 years managerial experience (evaluated on a case-by-case basis)
Course content
| Module | Description |
|---|---|
| Marketing Strategy | Learn how to develop effective marketing strategies to achieve business goals. |
| Consumer Behavior | Understand the psychology and behavior of consumers to create targeted marketing campaigns. |
| Market Research | Gain skills in conducting market research to identify opportunities and threats in the market. |
| Digital Marketing | Explore the world of digital marketing including SEO, social media, and online advertising. |
| Brand Management | Learn how to build and maintain strong brands that resonate with consumers. |
| Marketing Analytics | Develop skills in analyzing marketing data to make informed decisions and optimize campaigns. |
Assessment: Assessment is via assignment submission
Fee structure
- 12 Months - Accelerated mode @ GBP £7700
- 18 Months - Standard mode @ GBP £6700
Fee payment plans
12 Months programme
● Payment option (a) - GBP £770 x 10 monthly instalments
● Payment option (b) - GBP £2566 x 3 quarterly instalments
● Payment option (c) - GBP £3850 x 2 half yearly instalments
● Payment option (d) - GBP £7315 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)
18 Months programme
● Payment option (a) - GBP £478 x 14 monthly instalments
● Payment option (b) - GBP £1340 x 5 quarterly instalments
● Payment option (c) - GBP £2233 x 3 half yearly instalments
● Payment option (d) - GBP £6365 x 1 instalment (We offer 5% discount on total fee for students opting to pay in full)
Accreditation
Stage 1 (Delivered by LSPM):
The programme involves delivery through on-line Learning Management System (LMS). This stage leads to award of Level 7 Diploma in Strategic Marketing. The total credits earned will be up to 120 credits.
Stage 2 (Delivered by the University / awarding body)
On completion of the diploma programme you progress / Top up with Degree through a UK University for progression to the MSc in Strategic Marketing degree. Stage 2 is delivered via distance learning by faculties from the University. The total credits earned will be at least 60 credits.
The MSc in Strategic Marketing - 12 months is a comprehensive program designed to equip students with the knowledge and skills needed to excel in the dynamic field of marketing. Here are some crucial facts about this program: - Duration: 12 months - Location: Various campuses or online - Accreditation: Accredited by reputable institutions - Curriculum: Covers a wide range of topics including marketing strategy, consumer behavior, digital marketing, branding, market research, and more - Practical Experience: Opportunities for internships and real-world projects - Networking: Access to a diverse network of industry professionals and alumni - Career Opportunities: Graduates can pursue careers in marketing management, brand management, market research, advertising, digital marketing, and more Below is a table highlighting some key aspects of the MSc in Strategic Marketing - 12 months program: | Aspect | Details | |-------------------|----------------------------------------------| | Duration | 12 months | | Location | Various campuses or online | | Accreditation | Accredited by reputable institutions | | Curriculum | Marketing strategy, consumer behavior, digital marketing, branding, market research, and more | | Practical Experience | Internships and real-world projects | | Networking | Access to industry professionals and alumni | | Career Opportunities | Marketing management, brand management, market research, advertising, digital marketing, and more |
A Master of Science (MSc) in Strategic Marketing is a valuable degree for individuals looking to advance their careers in the field of marketing. This program provides students with the knowledge and skills needed to develop and implement effective marketing strategies that drive business growth and success. Here are some key reasons why pursuing an MSc in Strategic Marketing - 12 months is necessary: 1. Specialized Knowledge: The program offers in-depth knowledge of strategic marketing concepts, tools, and techniques that are essential for success in today's competitive business environment. 2. Practical Skills: Students gain hands-on experience through real-world projects, case studies, and internships, which help them develop practical skills that are highly sought after by employers. 3. Career Advancement: Graduates of the program are well-equipped to pursue a variety of career opportunities in marketing, such as marketing manager, brand manager, digital marketing specialist, and more. 4. Networking Opportunities: The program provides students with the opportunity to connect with industry professionals, guest speakers, and alumni, which can lead to valuable networking opportunities and potential job placements. 5. Global Perspective: The program offers a global perspective on marketing, preparing students to work in diverse and multicultural environments. To further illustrate the benefits of pursuing an MSc in Strategic Marketing - 12 months, here is a comparison table highlighting the key features of the program:
| Features | MSc in Strategic Marketing - 12 months |
|---|---|
| Specialized Knowledge | In-depth knowledge of strategic marketing concepts |
| Practical Skills | Hands-on experience through real-world projects |
| Career Advancement | Opportunities for marketing manager, brand manager roles |
| Networking Opportunities | Connect with industry professionals, alumni |
| Global Perspective | Preparation for diverse and multicultural environments |