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Professional Certificate Course in Understanding the Extended Marketing Mix

London School of International Business
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Course Details

Gain a deep understanding of the Extended Marketing Mix with our Professional Certificate Course. Learn how to effectively utilize the 7Ps - Product, Price, Place, Promotion, People, Process, and Physical Evidence - to create successful marketing strategies. Enhance your skills and knowledge in marketing to drive business growth and success. Enroll now!

About Professional Certificate Course in Understanding the Extended Marketing Mix
Are you looking to enhance your marketing skills and understanding of the extended marketing mix? Enroll in our Professional Certificate Course in Understanding the Extended Marketing Mix today! This comprehensive course covers key concepts such as product, price, place, promotion, people, process, and physical evidence. By mastering these elements, you will be equipped to create effective marketing strategies that drive business growth and success. Our expert instructors will guide you through real-world case studies and practical exercises to ensure you have a deep understanding of how to apply these principles in your own work. Don't miss this opportunity to take your marketing knowledge to the next level. Sign up now and become a marketing expert!

Keywords: marketing, extended marketing mix, product, price, place, promotion, people, process, physical evidence, marketing strategies, business growth, marketing expert. Who is this course for?:
The target audience for the Professional Certificate Course in Understanding the Extended Marketing Mix includes marketing professionals, business owners, entrepreneurs, and students looking to enhance their knowledge and skills in marketing strategy and implementation. This course is designed for individuals who want to deepen their understanding of the extended marketing mix, which includes the traditional 4Ps (product, price, place, promotion) as well as additional elements such as people, process, and physical evidence. Below is a breakdown of the target audience for this course:
Target Audience Description
Marketing Professionals Individuals working in the marketing field who want to expand their knowledge and skills in marketing strategy.
Business Owners Entrepreneurs and small business owners looking to improve their marketing efforts and drive business growth.
Entrepreneurs Individuals starting or running their own businesses who want to develop a comprehensive marketing strategy.
Students Undergraduate or graduate students studying marketing who want to deepen their understanding of marketing concepts.
Career path:
Career Roles for Professional Certificate Course in Understanding the Extended Marketing Mix Upon completion of the Professional Certificate Course in Understanding the Extended Marketing Mix, individuals will be equipped with the knowledge and skills to pursue various career roles in the field of marketing. Some of the potential career roles include: 1. Marketing Coordinator 2. Brand Manager 3. Product Manager 4. Marketing Analyst 5. Digital Marketing Specialist 6. Marketing Communications Manager 7. Sales and Marketing Manager 8. Market Research Analyst 9. Advertising Manager 10. Public Relations Specialist These career roles offer diverse opportunities for individuals to apply their understanding of the extended marketing mix in real-world scenarios and contribute to the success of businesses and organizations.
Career Role Salary (GBP £) Salary (EUR €) Salary (USD $)
Marketing Coordinator 25,000 28,000 32,000
Brand Manager 40,000 45,000 50,000
Product Manager 35,000 40,000 45,000
Marketing Analyst 30,000 35,000 40,000
Digital Marketing Specialist 28,000 32,000 36,000
Duration

The programme is available in 2 duration modes:

Course delivery: Online
Course content
Module Description
Module 1 Introduction to the Extended Marketing Mix and its importance in modern marketing strategies.
Module 2 Understanding the 7Ps of the Extended Marketing Mix - Product, Price, Place, Promotion, People, Process, and Physical Evidence.
Module 3 Implementing the Extended Marketing Mix in real-world scenarios and case studies.
Module 4 Measuring the effectiveness of the Extended Marketing Mix and optimizing strategies for better results.
Module 5 Creating a comprehensive marketing plan incorporating the Extended Marketing Mix elements.
Assessment: Assessment is via assignment submission
Fee structure
Fee payment plans
1 month (Fast-track mode) programme


2 months (Standard mode) programme
Accreditation
London School of International Business
Key facts

The Professional Certificate Course in Understanding the Extended Marketing Mix is designed to provide participants with a comprehensive understanding of the various elements that make up the marketing mix. This course covers key concepts such as product, price, place, promotion, people, process, and physical evidence, and how these elements work together to create a successful marketing strategy. Here are some crucial facts about the Professional Certificate Course in Understanding the Extended Marketing Mix: - Duration: 6 weeks - Delivery: Online - Cost: $299 - Certification: Professional Certificate in Understanding the Extended Marketing Mix - Course Outline: - Introduction to the Marketing Mix - Product and Service Strategies - Pricing Strategies - Distribution Channels and Retailing - Promotional Strategies - People, Process, and Physical Evidence - Case Studies and Practical Applications Below is a table summarizing the key details of the course:

Duration Delivery Cost Certification
6 weeks Online $299 Professional Certificate


Why this course?

In today's competitive business landscape, having a deep understanding of the extended marketing mix is essential for professionals looking to excel in the field of marketing. The extended marketing mix, also known as the 7Ps of marketing, goes beyond the traditional 4Ps (product, price, place, and promotion) to include people, process, and physical evidence. A Professional Certificate Course in Understanding the Extended Marketing Mix can provide individuals with the knowledge and skills needed to effectively implement these additional elements into their marketing strategies. This course covers topics such as customer service, branding, customer experience, and more, helping participants develop a comprehensive understanding of how all aspects of the marketing mix work together to create successful marketing campaigns. Here is a brief overview of the benefits of enrolling in a Professional Certificate Course in Understanding the Extended Marketing Mix:

Benefits Description
Enhanced Marketing Skills Gain a deeper understanding of the extended marketing mix and how to apply it in real-world scenarios.
Career Advancement Stand out in the job market and advance your career with specialized knowledge in marketing.
Increased Job Opportunities Open up new job opportunities in marketing roles that require expertise in the extended marketing mix.
Networking Opportunities Connect with industry professionals and expand your network through the course's networking events and activities.
Overall, a Professional Certificate Course in Understanding the Extended Marketing Mix is a valuable investment for professionals looking to take their marketing skills to the next level and stay ahead in today's competitive business environment.